Digital Marketing Manager - Drive Growth & Innovation in Batam

Join Binajasa Sumber Sarana as a Digital Marketing Manager and lead the charge in transforming our digital presence in the dynamic market of Batam, Kepulauan Riau. In this pivotal role, you will develop and execute cutting-edge digital marketing strategies to drive growth and innovation for our company. With a focus on leveraging data-driven insights and the latest digital tools, you'll work closely with cross-functional teams to create impactful campaigns that resonate with our target audience.

Binajasa Sumber Sarana is a leading player in the logistics and transportation sector, known for its commitment to excellence and innovation. As part of our team, you'll have the opportunity to work in a vibrant and fast-paced environment, contributing to our mission of becoming a regional leader in our industry. Your expertise will be instrumental in helping us stay ahead of the curve and achieve our business objectives.

In this role, you will be responsible for managing all aspects of our digital marketing efforts, from content creation and social media management to SEO and PPC campaigns. You'll collaborate with our marketing, sales, and product teams to ensure that our digital marketing initiatives align with our overall business strategy and goals.

📋 Tanggung Jawab Pekerjaan

• Develop and implement comprehensive digital marketing strategies to drive brand awareness, engagement, and lead generation.
• Manage and optimize our social media presence across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
• Create and distribute engaging content, including blog posts, videos, infographics, and more, to attract and retain our target audience.
• Conduct keyword research and implement SEO best practices to improve our search engine rankings and organic traffic.
• Manage and optimize our PPC campaigns on platforms like Google Ads and social media, ensuring maximum ROI.
• Analyze campaign performance using tools like Google Analytics and social media insights to make data-driven decisions.
• Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives.
• Stay up-to-date with the latest digital marketing trends and best practices to continuously improve our strategies.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record of success in managing and growing online campaigns.
• Proven experience in developing and implementing SEO and PPC strategies.
• Strong understanding of social media platforms and their respective algorithms.
• Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Proficiency in using digital marketing tools such as Google Ads, Google Analytics, Hootsuite, or similar platforms.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Ability to manage multiple projects and priorities in a fast-paced environment.

🛠️ Keahlian

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